Kamal Bennani Photography

Social networking platforms run the gamut of features, usage patterns, and adoption, and Google Plus is no different. If you are in the social media marketing game, you should already know a lot about Google Plus. That includes the biggest knock on it as a social media platform – that adoption remains too low for most social marketing professionals to care.

But hey, times change and 2014 is upon us. If you haven’t gotten on board with Google Plus yet, now is a great time to re-evaluate your reasons for not doing so. While you are reflecting on it, take a moment to review our reasons for using Google+ below. No matter what your overall goals are, there is a place for Google Plus in your overall strategy.

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